> The Impact of Climate Content on Audiences’ Pro-Environmental Behaviour

The Impact of Climate Content on Audiences’ Pro-Environmental Behaviour

Narratives around climate change on screen have a huge potential to affect audiences’ awareness, knowledge, beliefs and, crucially, actions on climate change. We outline the current research on home effective depictions of climate change on screen are at  impacting audience behavior. 

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Cover image of the white paper A New Era in Climate Communications

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    The information in this white paper has been published on the basis of publicly available information; internal information and other sources are believed to be true, but may not be verified independently and are for general guidance only. While every effort is made to ensure the accuracy and completeness of information contained, the contributors herein assume no liability for any error, omission, or inaccuracy.